Nixon
Watches & Accessories

Nixon has been the premium lifestyle accessory brand of choice for independents, creatives, and free-thinkers the world over. What co-founders Chad DiNenna and Andy Laats started in Encinitas, California as a boutique line of watches exclusively sold at board sports and fashion retailers is now a full range of watches, bags, leather goods, and accessories. Sold in over 90 countries, we've built a global following of people living unbound lives and bringing our products along for the ride.

About Nixon

Nixon’s mantra from the beginning was to use the talent of their team to bring their vision to life. Nixon has worked with a diverse group of athletes, musicians, makers, artists, and activists whose ranks include John John Florence, Leila Hurst, and Zion Wright, to name a few. This select group helps us to identify new functions and to create objects that radiate style. Whether it comes in the form of making the perfect tide watch, snowboard-ready backpack, or just breaking the mold of traditional design, the Nixon team is the secret sauce that brings ideas to a different level.

Throughout Nixon’s history, there have been certain designs that have become icons in their own right. The retro-futuristic luxury of The Player, the universal-appealing minimalism of the Time Teller, the rugged, high performance of the Regulus created in collaboration with the agents of the U.S. Special Operations Corps, the classic design of the Sentry, or the unmistakable statement of the 51-30, all stand out as designs that set the style bar of the era. Then there are the innovative pieces like the cheeky, vocalized fun of the Dork and Dork Too, and the influential design experimentation of the Newton that push the envelope of both form and function.

Thanks to the network of Nixon’s global team, the brand has been able to collaborate with some of the world’s most influential figures in producing groundbreaking collaborations. From Metallica to Mickey Mouse, Santa Cruz to Star Wars, these products capture the essence of the partner’s aesthetic through the Nixon lens and bring fans of both parties together. Look for new unexpected collections and collaborations each season.

Encinitas, California remains Nixon’s home base, but the brand has been fortunate enough to open offices next to some of its favorite outdoor spots in Asia, Australia, and Europe. The global presence allows Nixon to remain on the pulse of markets where they do business.

Brand Specs

Origin: Encinitas, California, U.S.A
Founders: Andy Laats and Chad DiNenna
Founded: 1998
Core Values: Team work makes the dream work

Nixon Online Shop

Products for:
Men
Women
  • Surf Apparel
    • Bags & Backpacks
    • Belts
    • Bikinis
    • Blankets & Towels
    • Boardshorts
    • Caps & Hats
    • Hoodies & Sweaters
    • Jackets
    • Pants
    • Sandals
    • Shirts
    • Shorts
    • Sneakers
    • Sunglasses
    • T-Shirts
    • Wallets
  • Surf Gear
    • Dry Bags
    • Fins
    • Leashes
    • Roof Racks
    • Surf Skate
    • Surf Wax
    • Surfboard Bags & Socks
    • Surfboard Repair
    • Surfboards
    • Tailpads
    • Wetsuits
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