Hurley
Surf. Art. Music. Style.

Hurley was founded on the belief that there is something bigger that connects us all, common bonds that unite— music, art, culture, and the love of being outside and doing shit.

About Hurley

Born from water, Hurley was founded in Huntington Beach, CA in 1999 on the principle of empowering and fueling the next generation. Since then, we’ve been making waves and getting loud with the world’s best surfers, skaters, musicians, artists, and tastemakers. Everything we do is put through the lens innovation and inclusion, turning the end result into a colorful celebration of the people, places, music, and art that keep us inspired — every single day. Welcome to the World of Hurley.

Over the last 20 years, Hurley has become an iconic brand all around the world. Hurley was founded on the belief that there is something bigger that connects us all, common bonds that unite— music, art, culture, and the love of being outside and doing shit. Rooted in beach culture and built around our values of positivity and inclusion, Hurley celebrates self expression from the skate park to the canvas.

We believe that music and art are the common threads that bring us all together, and that our energy and inspiration should always come from the next generation.

Welcome to our world. Imagine the possibilities.

Brand Specs

Origin: Costa Mesa, California, U.S.A
Founders: Bob Hurley
Founded: 1979
Core Values: Inclusion, Positivity, Freedom of Expression

Hurley Online Shop

Products for:
Men
Women
  • Surf Apparel
    • Bags & Backpacks
    • Belts
    • Bikinis
    • Blankets & Towels
    • Boardshorts
    • Caps & Hats
    • Hoodies & Sweaters
    • Jackets
    • Pants
    • Sandals
    • Shirts
    • Shorts
    • Sneakers
    • Sunglasses
    • T-Shirts
    • Wallets
    • Watches
  • Surf Gear
    • Dry Bags
    • Fins
    • Leashes
    • Roof Racks
    • Surf Skate
    • Surf Wax
    • Surfboard Bags & Socks
    • Surfboard Repair
    • Surfboards
    • Tailpads
    • Wetsuits
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